The online distribution of dermocosmetics on the Polish market is carried out by online pharmacies, e-stores, including online drugstores and perfumeries (rossmann.pl, hebe.pl, superpharm.pl, notino.pl) or internet portals. According to PMR forecast, the e-stores dermocosmetics market will grow at a double-digit rate in 2021. The recent years brought about major changes in the cosmetic e-commerce…
The 2020 COVID-19 outbreak in Poland has had an impact on virtually every aspect of economic and social life in Poland. Events related to the pandemic, restrictions introduced by the government to curb the number of infections and changes in consumer behaviour also had an impact on the dermocosmetics market. Our estimates suggest that in…
The COVID-19 pandemic favours contactless sales, which is why vending machines of all kinds are becoming increasingly fashionable. PharmaShop24 is increasing the network of vending machines with pharmaceutical and drugstore products and is opening new points of sale. Do such solutions have a chance of success in Poland? Pharmashop24 vending machines with dietary supplements and…
Ewa Krajewska has been appointed as the new head of the GIF. In moving to GIF, Krajewska stepped down from her postition as deputy director of the Department of Drug Policy and Pharmacy at the Ministry of Health, which she had held since March 2020. Ewa Krajewska has taken over the position of Chief Pharmaceutical…
Last years were a good period for dietary supplements and foodstuffs for particular nutritional uses, and the value of this market in Poland, according to PMR data, grew by 6.7% in 2019 and reached a value of over PLN 5.8bn in pharmacy and non-pharmacy channels. The emergence of the COVID-19 pandemic in Poland has somewhat…
The pilot project of the “Prescription for Senior” programme offering medical consultations and delivery of purchased drugs to the patient’s home has been launched. The service is offered by the HomeDoctor platform and so far it is available for the residents of Warsaw. However, there are plans to expand it to other cities. Drugs in…
The popularity of natural cosmetics is growing. No surprisingly, these products are available in many distribution channels. The current trend is being encouraged by the ongoing healthy lifestyle trend and growing consumer awareness. It has recently been reported that BeBio cosmetics, signed by the name of a well-known fitness trainer, Ewa Chodakowska, are available in…
Yesterday the USP Group, which includes USP Zdrowie – one of the largest Polish manufacturers of OTC products, announced the purchase of a majority stake in Vanatari International. Thus, the portfolio of dietary supplements of USP Group will be enriched with vegan dietary supplements. New company within the USP Group As part of the transaction,…
A gift on Santa Claus? Allegro on 4 December 2020 launches a new category. It will be Telemedicine. Among the numerous offers of everyday items on the Allegro platform, users will be able to find vouchers for remote medical services. And this is not the only novelty in the case of health on purchasing platforms….
Polish start-up HomeDoctor intends to develop services offered through its portal. This is mainly about teleconsultations and home visits. Cogito Capital Partners fund has recently invested in the company. EUR 3.7m for HomeDoctor HomeDoctor has announced a round of financing for Series A worth EUR 3.7m, to be conducted by Cogito Capital Partners and the…
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