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Dentistry services market: private offensive in progress

fotel dentystyczny

Private medical companies such as Medicover, LUX MED or Enel-Med are investing heavily in the dentistry services market. The National Health Fund (NFZ) is also preparing changes in the basket of guaranteed dental services.

Medicover and LUX MED separate business lines

Dental treatment, received beyond the obligatory health insurance, is relatively cost-consuming (compared with other household expenditure). Therefore, the opportunity of using this kind of treatment depends to a large extent on the level of income. Various research has shown that dental care is used on a commercial basis by about 40-50% of Poles. According to PMR estimates, in 2017 the dentistry services market in Poland reached the value of PLN 9.6bn (€2.2bn). Owing to good economic situation, the market saw the highest growth in its value for a few years – of 9%.

Therefore, the largest medical companies decided to establish dentistry as a separate business line. They open brands dedicated exclusively to such services. They build the network both organically and through acquisitions. Medicover Stomatologia has about 140 dental offices in 27 locations. During the first five months of 2019, the company opened dental clinics in Katowice, Lodz, Gdansk and Warsaw and acquired 12 dental offices in Krakow and Andrychow, as well as implantology clinic in Katowice.

Furthermore, in recent months, the LUX MED Group (Lux Med Stomatologia brand from January 2019) has taken over the dental centre in Piaseczno and opened three new dental facilities, including two in Warsaw and one in Krakow. The network has its dental clinics in more than 60 locations.

Like the LUX MED Group and Medicover, Enel-Med has recently focused on the development of dentistry. The company has about 70 dental offices in over 20 locations across the country.

Changes in the financing by NFZ

At the end of May 2019, the Health Ministry has informed about planned NFZ changes in the basket of guaranteed services in stomatology. It concerns mainly on treatments for persons over 18 years of age and reimbursement of prostheses. Currently, Health Ministry is waiting for the AOTMiT recommendation, where the list of eight procedures is being verified. What is more, as part of the planned change of the NHF’s financial plan for 2019 (project from 13 May 2019), an additional PLN 26.3m is planned to spend on dental services.

More information about current trends on the dentistry services market you can find in the PMR report “Dentistry services market in Poland 2019. Market analysis and development forecasts for 2019-2024”

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